GOL GAMIFIED ADVOCACY PLATFORM

Role: Foundation Head, Campaign Director.

Challenge: Athletes, fans, sponsors and NGOs do not have a dedicated safe space to champion causes together.

Answer: Game Of Our Lives, an abuse free, non profit led, digital platform for championing good causes within the sports world.

Results: 17 successful projects over 5 years, supported by 90+ elite athletes, 17 NGOs and 23 commercial sponsors - helping 630,000 lives touched.

(Platform project paused June 2025)